Strategic Spotlight:
Getting in the E-Sports Game
How and why marketers should have a second look at the cultural phenomenon of eSports.
- WM
- / Filtering
HAWLEY
We got the U.S. Navy to dive into YouTube content and Podcasting with a campaign that saw consideration to join lift by 18%
Wavemaker US welcomes Pedro Laboy as Chief Precision Marketing Officer, who will connect the agency's audience-planning capabilities with its Search, Social, Programmatic and Commerce activations to drive meaningful outcomes for clients across the purchase journey.
Wavemaker, the global media, content, and technology agency, today announced the appointment of Ajay Gupte as the Chief Operating Officer for Wavemaker, South Asia, and Amir Suherlan, who will be the new Managing Director for Wavemaker Indonesia.
A research study from Wavemaker in partnership with BuzzFeed titled “Flipping the Switch on Brand Loyalty” holds significant implications for marketers in how to leverage data to inform insightful audience and communications decisions to retain and grow their customers.
A Southeast Asia Perspective
Wavemaker, the global media, content and technology agency, ranks No. 1 in latest COMvergence New Business Barometer report, both in China and in APAC region
Michael Tan joins Wavemaker Malaysia as the new Managing Director.
He discusses his role within Wavemaker, and how his upbringing as a refugee from Siberia to the USA in the 1990s has formed his views on the benefits of greater diversity within teams.
The U.S. Navy is diving head first into influencer marketing with its first YouTube creator campaign in a quest to recruit more tech-savvy sailors.
Racing up a mountain and winning a Guinness World Record – in a 28 year old car? Our content partnership showed the world that with Caltex, this is a smooth ride!
Wavemaker, part of GroupM, has been appointed by Australia Post to handle its full media planning and buying account, following a competitive pitch
Wavemaker has announced the promotion of Sabine Lipken to Chief Solution Officer for Germany. Sabine will lead the ongoing development of future-ready products that create growth for the agency’s clients and reports directly to Lucas Brinkmann, CEO of Wavemaker Germany, Switzerland and Austria.
Today we welcomed Toby Jenner as our new Global CEO. Toby succeeds Tim Castree who was named GroupM’s North American CEO in December.
The 65th Cannes Lions Festival of Creativity brought the creative communications industry together for a week in France to learn, network and be inspired. Don't miss our key takeaways and themes from Cannes this year.
In May 2019, senior executives from Wavemaker and Bloomberg Media Group shared key insights into how they see data-driven marketing evolving around customer purchase journeys, key touch points and multimedia audiences.
Our sustainable outdoor activity with Bank of the West and Pavegen technology powered sales by 27%
Our team in Singapore have launched the first-ever OOH 'scentvertising' bus campaign for Hawley & Hazel and their Darlie toothpaste.
Chevron has launched a regional brand campaign, titled Caltex: World Record-Breaking Fuel in partnership with Guinness World Records™ and National Geographic (FOX Networks Group).
.jpg)
Exploring the big issues facing FMCG brands - and finding a way forward.
Marking its 10th year, VidCon continues to grow as the ultimate digital video and content event of the year. An unparalleled Community Festival, Creator Conference, and Industry Summit all wrapped up into one creatively innovative experience, this is one Wavemaker POV you don't want to miss.
Wavemaker has announced the appointment of Peter Petermann as Chief Strategy Officer for Germany. He will be tasked with leading strategic and creative business solutions to identify growth opportunities for the agency’s clients and reports to Lucas Brinkmann, CEO of Wavemaker Germany, Austria and Switzerland.
Tonight, our teams are celebrating their involvement in 18 Lions wins at this year's Cannes, including 4 Gold, 2 Silver and 10 Bronze; and the Grand Prix in Glass and a Titanium for The Last Ever Issue.
Wavemaker, the global media, content and technology agency, today announced the promotion of Henry Wang as Chief Product Officer.
Think
Our latest thinking on Media, Content & Technology
Let's Make the Future
At Wavemaker, our mission is to make the future because we were created to reinvent the media agency. Explore our website to see examples of this in action, through our award-winning work, diverse thinking and the latest news from around our 90 markets worldwide.
How and why marketers should have a second look at the cultural phenomenon of eSports.
He discusses his role within Wavemaker, and how his upbringing as a refugee from Siberia to the USA in the 1990s has formed his views on the benefits of greater diversity within teams.
Our sustainable outdoor activity with Bank of the West and Pavegen technology powered sales by 27%
We got the U.S. Navy to dive into YouTube content and Podcasting with a campaign that saw consideration to join lift by 18%
The U.S. Navy is diving head first into influencer marketing with its first YouTube creator campaign in a quest to recruit more tech-savvy sailors.
Our team in Singapore have launched the first-ever OOH 'scentvertising' bus campaign for Hawley & Hazel and their Darlie toothpaste.
Wavemaker US welcomes Pedro Laboy as Chief Precision Marketing Officer, who will connect the agency's audience-planning capabilities with its Search, Social, Programmatic and Commerce activations to drive meaningful outcomes for clients across the purchase journey.
Racing up a mountain and winning a Guinness World Record – in a 28 year old car? Our content partnership showed the world that with Caltex, this is a smooth ride!
Chevron has launched a regional brand campaign, titled Caltex: World Record-Breaking Fuel in partnership with Guinness World Records™ and National Geographic (FOX Networks Group).
Wavemaker, the global media, content, and technology agency, today announced the appointment of Ajay Gupte as the Chief Operating Officer for Wavemaker, South Asia, and Amir Suherlan, who will be the new Managing Director for Wavemaker Indonesia.
Wavemaker, part of GroupM, has been appointed by Australia Post to handle its full media planning and buying account, following a competitive pitch
Exploring the big issues facing FMCG brands - and finding a way forward.
A research study from Wavemaker in partnership with BuzzFeed titled “Flipping the Switch on Brand Loyalty” holds significant implications for marketers in how to leverage data to inform insightful audience and communications decisions to retain and grow their customers.
Wavemaker has announced the promotion of Sabine Lipken to Chief Solution Officer for Germany. Sabine will lead the ongoing development of future-ready products that create growth for the agency’s clients and reports directly to Lucas Brinkmann, CEO of Wavemaker Germany, Switzerland and Austria.
Marking its 10th year, VidCon continues to grow as the ultimate digital video and content event of the year. An unparalleled Community Festival, Creator Conference, and Industry Summit all wrapped up into one creatively innovative experience, this is one Wavemaker POV you don't want to miss.
A Southeast Asia Perspective
Today we welcomed Toby Jenner as our new Global CEO. Toby succeeds Tim Castree who was named GroupM’s North American CEO in December.
Wavemaker has announced the appointment of Peter Petermann as Chief Strategy Officer for Germany. He will be tasked with leading strategic and creative business solutions to identify growth opportunities for the agency’s clients and reports to Lucas Brinkmann, CEO of Wavemaker Germany, Austria and Switzerland.
Wavemaker, the global media, content and technology agency, ranks No. 1 in latest COMvergence New Business Barometer report, both in China and in APAC region
The 65th Cannes Lions Festival of Creativity brought the creative communications industry together for a week in France to learn, network and be inspired. Don't miss our key takeaways and themes from Cannes this year.
Tonight, our teams are celebrating their involvement in 18 Lions wins at this year's Cannes, including 4 Gold, 2 Silver and 10 Bronze; and the Grand Prix in Glass and a Titanium for The Last Ever Issue.
Michael Tan joins Wavemaker Malaysia as the new Managing Director.
In May 2019, senior executives from Wavemaker and Bloomberg Media Group shared key insights into how they see data-driven marketing evolving around customer purchase journeys, key touch points and multimedia audiences.
Wavemaker, the global media, content and technology agency, today announced the promotion of Henry Wang as Chief Product Officer.