Gordon Domlija will take on the role of CEO of the newly combined MEC and Maxus 'NewCo' agency in China when it launches in January 2018.
Gordon has more than 20 years media and marketing industry experience across the UK and China. He is a veteran in the GroupM China network, who moved from the UK to China to join Mindshare in 2008, was named MediaCom Chief Strategy Officer in 2014, and then appointed CEO of MEC China in 2015. In his time with GroupM China Gordon has demonstrated exceptional leadership and delivered consistently strong business growth.
“We’re merging Maxus and MEC to form a brand new billion dollar revenue media content and technology agency, dubbed ‘NewCo’ for now.” Tim Castree, Global CEO of MEC and NewCo commented, “With such ambition, comes a need for brilliant talent to lead and inspire, and so today’s news is very exciting for us. Under Gordon’s leadership, I am confident that we have the right team in place to truly blend the best of MEC and Maxus and make NewCo China a formidable future-facing agency.”