Strategic Spotlight:
Getting in the E-Sports Game
How and why marketers should have a second look at the cultural phenomenon of eSports.
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CONTENT
Talking makes you stronger - that's what our work with Vodafone and Childline demonstrated to three quarters of 8-10 year-olds in Ireland.
Wavemaker has appointed Adam Puchalsky to the role of Global Head of Wavemaker Content.
WPP hosts inaugural Stream Commerce event on February 5-6 2019 and Wavemaker’s captures the key themes
For many advertisers, the Super Bowl is the....well, the Super Bowl of advertising. With an entire country tuning in, brands have a unique opportunity to have their messaging seen by once-a-year numbers.
We built the UK’s first bespoke breastfeeding voice assistant, providing advice to mums in need, whatever the hour, instantly, baby in arms, and hands-free.
Real-life romance features in a new campaign for Channel 4 and Dr Oetker Ristorante, developed especially for the hit Channel 4 show First Dates.
London, 17th October - Huawei launches its new and much-anticipated Mate 20 Series with a multi-million UK launch campaign – its largest to date - developed by Wavemaker with creative by Havas.
The U.S. Navy is diving head first into influencer marketing with its first YouTube creator campaign in a quest to recruit more tech-savvy sailors.
Wrapping Up its 7th year, The Digital Content NewFronts is a forum where marketers and its agencies have a chance to connect with digital publishers and platforms to learn about their latest offerings. This year themes ranged from original programming and long form content to enhanced audience reach and the rise of retail, making 2019 all about the three C’s: Content, Commerce & Consolidation.
At Snap’s first ever Partner Summit, the company announced a number of new initiatives, most interestingly an in-app, online gaming service called Snap Games.
When in December 2018 the oldest and most popular Polish porn magazine was put up for sale, we bought it immediately. Why? To close it down. Because no man should ever learn about women and relationships from porn magazines.
Paramount Pictures Australia is delving into the differences between how men and women think with an entertaining content campaign promoting its latest movie release, What Men Want, which hits cinemas on Valentine’s Day.
This B2B campaign combined novel tech smarts and creative thinking for a must-read result in this category.
In this Age of Influence, it’s a new era of media amidst a perpetually evolving landscape with new players, new rules and ultimately a new narrative.
#WMxAWNEWYORK roving reporters were on the ground capturing all the insights and discussions across the various content tracks in our #WMxAWNEWYORK Key Takeaways just for you
Marking its 10th year, VidCon continues to grow as the ultimate digital video and content event of the year. An unparalleled Community Festival, Creator Conference, and Industry Summit all wrapped up into one creatively innovative experience, this is one Wavemaker POV you don't want to miss.
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Major themes, activiations and more from Coachella
: On March 25th, Apple held a keynote event, where they rolled out numerous new subscription models, including Apple TV+ and Apple News+, to signify a new direction for the company.
Wavemaker, the media, content and technology agency, was featured heavily on this year’s M+ List in Hungary, the local equivalent to the Gunn Report.
While podcasting cannot be considered a relic of the past, there is no question that this massive medium is experiencing a high-profile resurgence that allows marketers an opportunity to get directly in front of the eyes (and ears) of consumers.
A content approach that presented Ikea with the gift of 70% better engagement.
National, October 18, 2018: TATA TEA, one of the few brands in India which creates iconic campaigns around social issues have launched their latest film titled "Celebrate the Goddesses of our Homes" for their digital campaign Jaago Re Version 2.0.
Wavemaker US has been recognized for its excellence in online marketing with two MediaPost OMMA Awards for its work with IKEA and Xerox.
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At Wavemaker, our mission is to make the future because we were created to reinvent the media agency. Explore our website to see examples of this in action, through our award-winning work, diverse thinking and the latest news from around our 90 markets worldwide.
How and why marketers should have a second look at the cultural phenomenon of eSports.
The U.S. Navy is diving head first into influencer marketing with its first YouTube creator campaign in a quest to recruit more tech-savvy sailors.
Marking its 10th year, VidCon continues to grow as the ultimate digital video and content event of the year. An unparalleled Community Festival, Creator Conference, and Industry Summit all wrapped up into one creatively innovative experience, this is one Wavemaker POV you don't want to miss.
Talking makes you stronger - that's what our work with Vodafone and Childline demonstrated to three quarters of 8-10 year-olds in Ireland.
Wrapping Up its 7th year, The Digital Content NewFronts is a forum where marketers and its agencies have a chance to connect with digital publishers and platforms to learn about their latest offerings. This year themes ranged from original programming and long form content to enhanced audience reach and the rise of retail, making 2019 all about the three C’s: Content, Commerce & Consolidation.
Major themes, activiations and more from Coachella
Wavemaker has appointed Adam Puchalsky to the role of Global Head of Wavemaker Content.
At Snap’s first ever Partner Summit, the company announced a number of new initiatives, most interestingly an in-app, online gaming service called Snap Games.
: On March 25th, Apple held a keynote event, where they rolled out numerous new subscription models, including Apple TV+ and Apple News+, to signify a new direction for the company.
WPP hosts inaugural Stream Commerce event on February 5-6 2019 and Wavemaker’s captures the key themes
When in December 2018 the oldest and most popular Polish porn magazine was put up for sale, we bought it immediately. Why? To close it down. Because no man should ever learn about women and relationships from porn magazines.
Wavemaker, the media, content and technology agency, was featured heavily on this year’s M+ List in Hungary, the local equivalent to the Gunn Report.
For many advertisers, the Super Bowl is the....well, the Super Bowl of advertising. With an entire country tuning in, brands have a unique opportunity to have their messaging seen by once-a-year numbers.
Paramount Pictures Australia is delving into the differences between how men and women think with an entertaining content campaign promoting its latest movie release, What Men Want, which hits cinemas on Valentine’s Day.
While podcasting cannot be considered a relic of the past, there is no question that this massive medium is experiencing a high-profile resurgence that allows marketers an opportunity to get directly in front of the eyes (and ears) of consumers.
We built the UK’s first bespoke breastfeeding voice assistant, providing advice to mums in need, whatever the hour, instantly, baby in arms, and hands-free.
This B2B campaign combined novel tech smarts and creative thinking for a must-read result in this category.
A content approach that presented Ikea with the gift of 70% better engagement.
Real-life romance features in a new campaign for Channel 4 and Dr Oetker Ristorante, developed especially for the hit Channel 4 show First Dates.
In this Age of Influence, it’s a new era of media amidst a perpetually evolving landscape with new players, new rules and ultimately a new narrative.
National, October 18, 2018: TATA TEA, one of the few brands in India which creates iconic campaigns around social issues have launched their latest film titled "Celebrate the Goddesses of our Homes" for their digital campaign Jaago Re Version 2.0.
London, 17th October - Huawei launches its new and much-anticipated Mate 20 Series with a multi-million UK launch campaign – its largest to date - developed by Wavemaker with creative by Havas.
#WMxAWNEWYORK roving reporters were on the ground capturing all the insights and discussions across the various content tracks in our #WMxAWNEWYORK Key Takeaways just for you
Wavemaker US has been recognized for its excellence in online marketing with two MediaPost OMMA Awards for its work with IKEA and Xerox.