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Wavemaker Germany Wins Otto and Bonprix

Wavemaker Germany Wins Otto and Bonprix

“We went into the pitch with a deep understanding of how we could use media, content and data to connect the Otto Group brands with their consumers, and this comprehensive analysis has paid off,” said Christian Genkel, Chief Strategy Officer at Wavemaker.

“The fact that OTTO and bonprix have chosen Wavemaker is a testimony to the success of our new offer," added Sebastian Hupf, CEO of Wavemaker Germany. He continued, “The ability to drive growth for clients through our purchase journey expertise, lies at the heart of Wavemaker.”