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  • Wavemaker Global
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  • Wavemaker UK
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  • Wavemaker Denmark
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  • Wavemaker Germany
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  • Wavemaker Romania
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  • Wavemaker Sri Lanka
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  • Wavemaker Spain
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  • Wavemaker Thailand
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  • Wavemaker Slovakia
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  • Wavemaker USA
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  • Wavemaker Italy
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  • Wavemaker Netherlands
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  • Wavemaker Sweden
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  • Wavemaker France
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  • Wavemaker Norway
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  • Wavemaker South Africa
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  • Wavemaker Czech Republic
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  • Wavemaker Ireland
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  • Wavemaker Canada
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  • Wavemaker Turkey
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  • Wavemaker Switzerland
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  • Wavemaker Switzerland EN
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  • Wavemaker Switzerland FR
Wavemaker Austria

Langfristige Auswirkungen von Covid-19 auf den E-Commerce

Thought Leadership12 Mai 2020
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In der Volkswirtschaftslehre beschreibt die Hysterese die Reaktion auf externe Einflüsse, nach deren Abklingen ein System nicht mehr in seinen Ausgangszustand zurückkehrt. Mit anderen Worten, die Ursache ist weggefallen, die Wirkung dauert dennoch weiter an.
Die globale Pandemie hat unser tägliches Leben umgekrempelt, Märkte geschlossen und somit Verbraucher gezwungen ihre Purchase Journey in fast jeder Kategorie zu ändern. Unser global Head of eCommerce analysiert die langfristigen Auswirkungen von Covid-19 auf den eCommerce.

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