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    WP_Site Object ( [blog_id] => 1 [domain] => wavemakerglobal.com [path] => / [site_id] => 1 [registered] => 2020-08-06 14:24:29 [last_updated] => 2024-11-20 10:42:11 [public] => 1 [archived] => 0 [mature] => 0 [spam] => 0 [deleted] => 0 [lang_id] => 0 [blogname] => Wavemaker Global [siteurl] => https://wavemakerglobal.com [post_count] => 408 [home] => https://wavemakerglobal.com )
  • Wavemaker Global
    • WP_Site Object ( [blog_id] => 2 [domain] => wavemakerglobal.com [path] => /uk/ [site_id] => 1 [registered] => 2020-08-06 13:28:23 [last_updated] => 2024-11-19 14:05:31 [public] => 1 [archived] => 0 [mature] => 0 [spam] => 0 [deleted] => 0 [lang_id] => 0 [blogname] => Wavemaker UK [siteurl] => https://wavemakerglobal.com/uk [post_count] => 224 [home] => https://wavemakerglobal.com/uk )
  • Wavemaker UK
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  • Wavemaker Denmark
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  • Wavemaker Germany
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  • Wavemaker Romania
    • WP_Site Object ( [blog_id] => 11 [domain] => wavemakerglobal.com [path] => /lk/ [site_id] => 1 [registered] => 2020-09-22 15:10:19 [last_updated] => 2024-07-16 14:57:38 [public] => 0 [archived] => 0 [mature] => 0 [spam] => 0 [deleted] => 0 [lang_id] => 0 [blogname] => Wavemaker Sri Lanka [siteurl] => https://wavemakerglobal.com/lk [post_count] => 248 [home] => https://wavemakerglobal.com/lk )
  • Wavemaker Sri Lanka
    • WP_Site Object ( [blog_id] => 12 [domain] => wavemakerglobal.com [path] => /es/ [site_id] => 1 [registered] => 2020-09-23 08:25:18 [last_updated] => 2024-10-23 09:46:23 [public] => 1 [archived] => 0 [mature] => 0 [spam] => 0 [deleted] => 0 [lang_id] => 0 [blogname] => Wavemaker Spain [siteurl] => https://wavemakerglobal.com/es [post_count] => 157 [home] => https://wavemakerglobal.com/es )
  • Wavemaker Spain
    • WP_Site Object ( [blog_id] => 13 [domain] => wavemakerglobal.com [path] => /at/ [site_id] => 1 [registered] => 2020-09-23 08:29:32 [last_updated] => 2024-10-09 11:30:14 [public] => 1 [archived] => 0 [mature] => 0 [spam] => 0 [deleted] => 0 [lang_id] => 0 [blogname] => Wavemaker Austria [siteurl] => https://wavemakerglobal.com/at [post_count] => 105 [home] => https://wavemakerglobal.com/at )
  • Wavemaker Austria
    • WP_Site Object ( [blog_id] => 14 [domain] => wavemakerglobal.com [path] => /th/ [site_id] => 1 [registered] => 2020-09-23 08:32:53 [last_updated] => 2024-08-28 10:01:33 [public] => 1 [archived] => 0 [mature] => 0 [spam] => 0 [deleted] => 0 [lang_id] => 0 [blogname] => Wavemaker Thailand [siteurl] => https://wavemakerglobal.com/th [post_count] => 23 [home] => https://wavemakerglobal.com/th )
  • Wavemaker Thailand
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  • Wavemaker Slovakia
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  • Wavemaker USA
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  • Wavemaker Italy
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  • Wavemaker Netherlands
    • WP_Site Object ( [blog_id] => 20 [domain] => wavemakerglobal.com [path] => /se/ [site_id] => 1 [registered] => 2020-11-18 09:43:03 [last_updated] => 2024-09-17 14:57:20 [public] => 1 [archived] => 0 [mature] => 0 [spam] => 0 [deleted] => 0 [lang_id] => 0 [blogname] => Wavemaker Sweden [siteurl] => https://wavemakerglobal.com/se [post_count] => 77 [home] => https://wavemakerglobal.com/se )
  • Wavemaker Sweden
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  • Wavemaker France
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  • Wavemaker South Africa
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  • Wavemaker Czech Republic
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  • Wavemaker Ireland
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  • Wavemaker Canada
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  • Wavemaker Turkey
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  • Wavemaker Switzerland
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  • Wavemaker Switzerland EN
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  • Wavemaker Switzerland FR
Wavemaker Norway

Week in Review: First signs of recovery for media and advertising

Thought Leadership28 May 2020
Del

…addressable increases appeal of TV ads; consumers use technology to ease feelings of isolation

In this week’s review: Some pockets of recovery in media and advertising around the world, consumers focus on well-being to combat negative impact of COVID-19 and is addressable TV the answer as the crisis accelerates the shift from TV to digital ads?

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Contents

  1. Media and advertising recovery
  2. What’s next for TV as crisis accelerates move to digital ?
  3. Consumers use tech to combat isolation

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Market recovery around the world   An opportunity for innovation   Isolation is triggering health effects

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