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Wavemaker USA

Coinbase Announces Exclusive Partnership with NBA

News19 October 2021
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The Wavemaker Sports & Live team is thrilled to announce a global partnership between the NBA and Coinbase.

Beginning with the tip off of the NBA’s 75th Anniversary season on October 19th, Coinbase will have a brand presence featured during nationally televised games. The first-of-its-kind partnership will consist of unique content, activations, and experiences from Coinbase to educate and engage fans on crypto, including ownership of a holiday platform, NBA Holiday, Presented by Coinbase. The company will also become the presenting partner of the WNBA Commissioner’s Cup, the USA Basketball Exhibition Tour, as well as the NBA 2K League 3X3 tournament, a new addition to the NBA 2K League’s upcoming season.

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