Wavemaker Appointed as Media of Record by SeatGeek

Wavemaker is excited to welcome ticket technology leader SeatGeek as a new addition to the agency’s New Economy client portfolio – which has continued to build thanks to their focus on challenging the ways brands have traditionally utilized media to attract consumers.

Wavemaker was selected via a fast-paced, two month pitch process for our holistic media planning approach and ability to target strategic audiences across legacy and new brand media at competitive scale. This win is in large part thanks to the team’s provocative way of thinking led by Brad Backenstose, Jing Suk, Meei Chai, Justin Sanit. Ilana Ginsberg, Jen Chu, Marisa Davis, Ronnie Benatar, Dan Conte, Jeff Grande, Maggie Jones and the growth team.

The scope of Wavemaker’s work will focus on brand media and encompass strategy, planning, sports consulting, investment and activation, marketing intelligence and science, video, audio and out of home.

Read more on AdAge.