Wavemaker wins at Cannes Lions 2024
A fantastic week for Wavemaker at the 2024 Cannes Lions International Festival of Creativity, picking up one Titanium Lion, two Golds, seven Silvers and nine Bronze Lions. Huge congratulations to all our talented clients, teams and partner agencies all over the world.
Wavemaker US’ DoorDash All-The-Ads picked up a Grand Prix Titanium Lion, as well as two Gold, three Silver and one Bronze Lion. Other big winners included Wavemaker Canada’s See My Name for Molson, Wavemaker UK’s Waiting to Live for NHS Blood and Transplant and Wavemaker Thailand’s The Boxer for Colgate-Palmolive.
The full list of winners and shortlisted campaigns is here:
‘DoorDash All-The-Ads’, DoorDash
Wavemaker US in collaboration with Wieden + Kennedy.
🦁 Titanium: Grand Prix
🥇 Gold: Brand Experience & Activation Lions, Retail Promotions & Competitions.
🥇 Gold: Direct: Use of Broadcast
🥈 Silver: Social & Influencer Lions, Real-Time Response
🥈 Silver: Social & Influencer Lions, Multi-Platform Social Campaign
🥈 Silver: Brand Experience & Activation Lions, Sponsorship & Brand Partnership
🥉 Bronze: Direct Lions, Real-Time Response
Shortlist: Social & Influencer Lions, Consumer Services/Business to Business
Shortlist: Social & Influencer Lions, Innovative Engagement of Community
Shortlist: PR Lions, Social Behaviour & Cultural Insight
Shortlist: Media Lions, Use of Social Platforms
Shortlist: Direct Lions, Use of Social Platforms
Shortlist: Direct Lions, Consumer Services/Business to Business
Shortlist: Brand Experience & Activation, 360 Integrated Brand Experience
‘Harpic Loocator – #BeFreeToPee’, Harpic
Wavemaker India in collaboration with Tgthr.
🥈 Silver: Glass, The Lion for Change
‘Waiting to Live’, NHS Blood and Transplant
Wavemaker UK in collaboration with VML.
🥈 Silver: Health & Wellness Lions, Outdoor: Ambient
🥉 Bronze: Brand Experience & Activation Lions, Single-Market Campaign
🥉 Bronze: Direct: Not-for-profit / Charity / Government
Shortlist: Outdoor Lions, Ambient Outdoor
Shortlist: Outdoor Lions, Social Behaviour & Cultural Insight
Shortlist: Direct Lions, Large-Scale Media
Shortlist: Direct Lions, Social Behaviour & Cultural Insight
Shortlist: Brand Experience & Activation Lions, 360 Integrated Brand Experience
Shortlist: Sustainable Development Goals Lions, Social Behaviour & Cultural Insight
Shortlist: Health & Wellness, Good Health & Well-being
‘The Boxer’ – Colgate-Palmolive
Wavemaker Thailand in collaboration with Soho Square Bangkok.
🥈 Silver: Film Craft Lions, Editing
🥉 Bronze: Film Lions, Consumer Goods
Shortlist: Film Craft Lions, Casting
‘See My Name’, Molson
Wavemaker Canada in collaboration with Rethink.
🥈 Silver: Media Lions, Use of Events & Stunts
🥉 Bronze: Brand Experience & Activation Lions, Sponsorship & Brand Partnership
Shortlist: Media Lions, Use of Brand or Product Integration into a Programme or Platform
Shortlist: Entertainment Lions for Sport, Brand Partnerships, Sponsorships & Collaborations
Shortlist: Brand Experience & Activation Lions, Guerrilla Marketing & Stunts
‘Adoption Live’, Musta Ja Mirri
Wavemaker Finland in collaboration with Erma&Reinikainen.
🥉 Bronze: Media: Sectors Lions, Travel, Leisure, Retail, Restaurants & Fast Food Chains
Shortlist: Media Lions, Corporate Purpose & Social Responsibility
Shortlist: Media Lions, Travel, Leisure, Retail, Restaurants & Fast Food Chains
‘Maaate’, Mayor of London
Wavemaker UK in collaboration with Ogilvy.
🥉 Bronze: PR Lions, Social Behaviour & Cultural Insight
Shortlist: PR Lions, Single-Market Campaign
Shortlist: Creative Strategy Lions, Audience Insight
‘Finger Lickin’ Open Endorsement’, KFC
Wavemaker Canada in collaboration with Courage.
🥉 Bronze: Social & Influencer Lions, Organic Reach & Influence
Shortlist: Entertainment Lions for Sport, Fan Engagement/Distribution Strategy
‘Erase Valentine’s Day’, Mondelēz International
Wavemaker India in collaboration with Ogilvy India.
🥉 Bronze: Entertainment Lions, 360 Integrated Brand Experience
Shortlist: Brand Experience & Activation Lions, Live Brand Experience or Activation
Shortlisted campaigns
‘KFC x Streetfighter’ – KFC, Wavemaker Canada & Courage
Social & Influencer Lions, Innovative Engagement of Community
‘Love is Messy’ – Kruger Products, Wavemaker Canada & Broken Heart Love Affair
Film Lions, Consumer Goods
‘Love Squad’ – Waoo, Wavemaker Denmark & Uncle Grey
Creative Strategy Lions, Media Strategy/Entertainment
Creative Strategy Lions, Breakthrough on a Budget
‘The Sweet Tooth’ – Colgate-Palmolive, Wavemaker India, Ogilvy India & Brand David Communications
Film Lions, Social Behaviour & Cultural Insight
‘Without Consent – A Message From Ella’ – Mayor of London, Wavemaker UK & Ogilvy UK
PR Lions, Media Relations
‘Clash Puzzles’ – Clash of Clans, Wavemaker US & David
Entertainment Lions for Gaming, Brand Partnerships, Sponsorships & Collaborations
