Wavemaker appoints L’Oréal Global Media Lead
Wavemaker has announced Nicolas Brézet as the Global Media Lead for its L’Oréal account.
Based in Paris, Nicolas will be responsible for supporting the growing Wavemaker-L’Oréal relationship, connecting markets, and sharing and scaling best practice across the global and local account teams. He will also be tasked with supporting Wavemaker’s extended ecommerce and search scope with L’Oréal.
Brézet joins Wavemaker from Ipsos USA where he was Senior VP and Head of its Behavioural Data Group, winning and leading cutting edge consumer journey activity for major US clients including Google, L’Oréal, GSK and P&G. Prior to this Nicolas spent several years at L’Oréal as CMO Senior Advisor and Chief Digital Officer, as well as held senior marketing roles at publisher Amaury and Unilever.
The appointment is effective immediately.
Nicolas has been a transformative force wherever he has applied his talent, and I know he will have the same impact at Wavemaker. I am looking forward to working with him to accelerate L’Oréal’s pioneering communications and help us continue to provoke growth for the client.”
Alex Altman,Global Client President
Nicolas Brézet added: “I’m already a big fan of Wavemaker’s attitude of Positive Provocation and the commitment to deliver exceptional work. L’Oréal is the worldwide beauty leader with an incredible portfolio of brands that I love, and I’m looking forward to working with the Wavemaker client teams to realise the full potential of the relationship and help L’Oréal create beauty that moves the world.”
