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Wavemaker Germany

Werbemöglichkeiten im Umfeld von ‚The Masked Singer‘

News22 Februar 2021
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Live-Events sind immer noch die größten Zuschauermagneten im linearen Fernsehen. Bestes Beispiel hierfür ist die ProSieben-Show ‚The Masked Singer‘, die laut unseres Multiscreen-Experten  Bernd Hülsmann eines der größten TV-Highlights im Jahr 2021 bleibt. In der aktuellen Print-Ausgabe der New Business Verlag GmbH & Co. KG beschreibt er, welche Chancen und zukunftsfähigen Werbelösungen eine solche Live-Show bietet und für welche Branchen/Markentypen sich ‚The Masked Singer‘ als Werbeumfeld besonders eignet. Vielen Dank an New Business für das Feature.

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